E-Sports Marketing (A.S.)
E-Sports Marketing (A.A.S.)—The E-Sport Marketing AAS degree program prepares students with the skills and foundation needed for a career in this specialized, fast-growing marketing industry. In addition to marketing skills, a foundation in content creation through graphics, video, and game design are emphasized. Upon completion, students will have the specialized skills needed to secure employment in this area of marketing and/or continue their studies in a four-year institution.
Course Descriptions: Online or PDF
E-Sports Marketing
A.S. Program
Hegis Code: 5004
Total Credits: 64
| First Semester | Credits |
|---|---|
| ENG 100 Enhanced Composition I, or ENG 101 Composition I, or ENG 108 The Craft of Composition / Honors English I(1) |
3 |
| LAW 106 Sports and the Law | 3 |
| MKT 100 Introduction to Marketing | 3 |
| MKT 103 Principles of Sales | 3 |
| PSY 203 General Psychology I | 3 |
| Total Semester Credits | 15 |
| Second Semester | Credits |
| ART 130 Graphic Design I | 3 |
| CMP 115 Computers in Business | 3 |
| COM 101 Interpersonal Communications | 3 |
| MKT 105 Sports Marketing | 3 |
| MKT 106 Principles of Advertising | 3 |
| Total Semester Credits | 15 |
| Third Semester | Credits |
| ART 237 Digital Video and Visual Effects | 3 |
| GAM 101 Game Design I | 3 |
| MKT 130 Marketing Research | 3 |
| MKT 145 Consumer Motivation and Buyer Behavior | 3 |
| SOC 201 Introduction to Sociology | 3 |
| Total Semester Credits | 15 |
| Fourth Semester | Credits |
| Humanities Elective(2) | 3 |
| Laboratory Science Elective (3) | 4 |
| Mathematics Elective(4) | 3 |
| MKT 107 E-Sports Event Marketing | 3 |
| MKT 138 Public Relations | 3 |
| Total Semester Credits | 16 |
| Fifth Semester | Credits |
| MKT 142 Field Training(5) | 3 |
| Total Semester Credits | 3 |
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