Business-Fashion Buying & Merchandising (A.A.S.)

Business-Fashion Buying & Merchandising (A.A.S.)

Business - Fashion Buying and Merchandising (A.A.S.) – Students have the opportunity to specialize in a concentration of applied fashion merchandising courses. Specialized courses include: Fashion Advertising and Promotion, Introduction to Menswear, Introduction to Fashion Industry, Introduction to Import Buying, Fashion and Home Accessories, Fashion Coordination and Publicity, and Interior Design. As part of the program, students will study textiles, visual merchandising, retailing, and retail buying. Students will also have the opportunity to participate in an internship program, gaining valuable on-the-job experience. The degree prepares students for positions in resident buying offices, fashion manufacturers, designers’ showrooms, retail stores, fashion publications, and other firms associated with the fashion industry.

Course Descriptions: Online or PDF

Business - Fashion Buying & Merchandising
A.A.S. Program
Hegis Code: 5004

Total Credits: 64

First Semester Credits
ENG 100 Enhanced Composition I or
ENG 101 Composition I or
ENG 108 The Craft of Composition / Honors English I(1)
3
FBM 120 Introduction to the Fashion Industry 3
MKT 100 Introduction to Marketing 3
RET 107 Principles of Retailing 3
Social Science Elective(2) 3
Total Semester Credits 15
   
Second Semester Credits
COM 101 Interpersonal Communications 3
Fashion Area Electives(3) 3
MKT 103 Principles of Sales 3
Mathematics Elective(4) 3
RET 115 Textiles 3
RET 119 Retail Buying 3
Total Semester Credits 18
   
Third Semester Credits
Business Area Elective(5) 3
FBM 130 Fashion and Home Accessories 3
FBM 160 Seminar in Contemporary Fashion Buying and Merchandising 3
Laboratory Science Elective(6) 4
RET 111 Retail Merchandising or
MKT 101 Business Mathematics (as advised)
3
Total Semester Credits 16
   
Fourth Semester Credits
FBM 110 Fashion Advertising and Promotion 3
FBM 142 Fashion Buying and Merchandising Field Training 3
Humanities Elective(7) 3
RET 109 Visual Merchandising 3
Social Science Elective(8) 3
Total Semester Credits 15
  1. Depending on placement
  2. Social Science Elective that satisfies the SUNY GE SDES attribute
  3. Fashion Area Electives include:
  4. Mathematics Elective that satisfies the SUNY GE SMAT attribute
  5. Business Area Electives include:
    • MKT
    • RET
    • FBM
    • FSD
    • INT
  6. Laboratory Science Elective that satisfies the SUNY GE SSCI attribute
  7. Humanities Elective that satisfies the SUNY GE SHUM, SART, or SWOL attribute
  8. Social Science Elective that satisfies the SUNY GE SSBS, SUSC, or SWHI  attribute

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